What does Jan van den Beld - former Secretary General of ECMA - have to say about multiple standards? He seems to be puzzled himself!
Quote from his presentation:
Q: Why do you want to have 5 [DVD related] formats? Do you still call that standardization?
A: You are well paid. Shut up
Check out the video at 4:10 and amaze yourself:
This was on Microsoft Techdays 2008, in Portugal.